Velvet – A chic staple for Summer

Velvet always manages to strike the balance between finding sumptuous fabrics that are comfortable to wear but still leave you feeling feminine with their modern fit.

The Summer delivery has just arrived and is full of easy basics that can be dressed up or down and some bold prints for those of you that are feeling brave, here is a sneak peek…

Velvet Sierra Short-Sleeved Wrap Top £69

(Available in Blue & Grey)

Celona top in teal print £79

Velvet Telina Top £89 (Available in Teal) 

Velvet Tolani 3/4 length sleeve Top £65

(Available in Neon Pink & Dark Blue)

Velvet – Hot colours for summer cool

For those of you who love Velvet as much as we do, your in luck this week!

The new Spring delivery has just landed and there are some perfect easy, go-to pieces for the season, here is a little taster we have put together for you…

Velvet Emilia Top £110 available in Coral 

Velvet Slinky Harden Dress £125

(Also available in Black)

Velvet Slinky Jeanne Jacket £95 

(Also available in Black)

Velvet Lelan Dress £155 available in Coral 

The Winter Sale Preview is on

The Winter Sale starts today at Precious with reductions of up to 50% on all our favourite designer collections including 2nd Day, By Malene Birger, Carven. DVF, Almost Famous, Sportmax, Alice by Temperley, Moschino Cheap & Chic, Velvet, MiH Jeans, Paige Jeans, Tucker, Bloch Shoes etc etc….

This gorgeous 2nd Day coat with double collar is now reduced from £369  to £255

Check in daily on the blog or on our facebook page as we will be posting a daily sale pick of the day!

Velvet – Fall for Sparkles

The Fall 2 collection from Velvet is expected in store this week and we can’t be more excited. There is nothing gloomy about having to think about piling on the extra layers , especially when it looks this good ! Velvet have a introduced a fun, glamorous, street-savvy twist into their second collection for the season, with an embroidered sequin swirl, subtle studding detail, faux leather and a stunning monochromatic lizard print. And paired as always with their high-quality cottons and cashmeres, trust us these pieces will staying in your wardrobe for many more seasons to come.

Alixe Top £155

Emella Jacket £185
Also available in Black

Caryna faux leather cosy £149

Diamond faux leather dress £189

Winter lizard print dress £165

Velvet – Jewels & Gems

Ever since Kate Middleton, the Duchess of Cambridge, revealed her sapphire engagement ring the fashion world has fallen in love with jewel tones. Velvet’s latest delivery is a gem of a collection – packed full of rich tones – a big trend for the AW11 season, it also contains some of our perennial favourites – select from delicious shades of garnet, soft sapphire, deep turquoise and amethyst – but be quick these little treasures won’t be here for long!!
 

Ayda Dress £125

Merina Top £75

Edana Twist Top £75

 

Kynn Top £79

Carusa Top £89

Sale Pick of the Day- VELVET

Velvet Tie Dye Dress

WAS £155

NOW £105

Now this a a perfect summer dress. Bright and colourful, it has a silk top and cotton bottom to keep you cool. Team with some pretty summer sandals and voila, outfit complete!

I spy the Precious Summer Sale!

 

Its the first day of the Precious Summer Sale – with very generous reductions of up to 50% on all our favourite designer collections including Alice by Temperley, By Malene Birger, Almost Famous, Carven, DVF, McQ, Moschino Cheap & Chic Sportmax, MiH Jeans, Paige Premium Denim, Tucker, Velvet, Bloch shoes and more!!

We need the space for all those new Autumn Winter deliveries which are now arriving, so there are some lovely pieces which have been reduced!

 

Autumn Alert

It’s time to start thinking about your Autumn wardrobe!

In fashionland pre collections are beginning to arrive, we had a great delivery of Sportmax yesterday at the shop, but more of that to follow!

Smart girls know that the clever way to shop to shop is to shop early, and to shop pre collections. We all know that the weather at some point will get colder so why not pick up that perfect winter coat and have it ready to wear when the colder days arrive? Pre Collections often offer some easy, updated pieces that will become wardrobe basics for the season.

So at Precious our Autumn Style File is now up on the website for you to flip through – it’s our take on the key trends and looks for the season ahead. Packed with information and style solutions to help you pick out the key pieces you will need to update your look this winter, or how to wear the new look.

And if you email us your Wishlist we’ll call you as soon as the item arrives in store!

Versatile Velvet.

Velvet fans rejoice! The Summer delivery has arrived and it is filled with wonderful soft cotton tanks and cardis as well as a burst tropical tie dye prints! The ultimate summer holiday dress can be found in the Stripe dress in Punch. See below:

Stripe Dress £155

A new edition for this SS 11 is the wonderfully clever cotton slub with mesh  back for an interesting texture. Light and airy it is perfect for Spring with jeans or over dresses.

Mesh Cozy £99

Just want to inject a splash of colour into your wardrobe then the answer is the tie die stripe blue cozy £155. It is great cover up for cooler evenings over a simple dress or with the Paige Layne Skinny cargo pants £175. Also available in Punch.

Blue Cozy £155

The most versatile piece in the collection has to be the cotton maxi dress in flint £110.  Channel the minimalism trend by day by teaming with a  simple tailored cropped jacket.  Alternatively match bright accessories such as a waist belt  and shoes  and lips to channel this seasons take on candy brights.  This dress can truely take you from day to evening, work (a great Casual Friday piece!) to weekend.

Dress £110

Precious Spring Style File

Stay one step ahead and take a peek at the Precious Style File S/S 11 – full of handy hints and tips for the season ahead! We give you an exclusive sneak preview of upcoming trends and how to make them work for you, as well let you in on the hot new labels here at Precious.
Spring/Summer 11 is all about having fun with fashion. There is a strong resurgence of a slightly retro vibe, from mod monochromatics to seventies prints. Tailoring takes an interesting turn as shapes become more sculptural as if straight off the dummy in the designer’s atelier. And no summer wardrobe would be complete without a bright splash of colour, make yours a deep sapphire or tropical inspired orange, teamed with the piece of the season – a utility inspired trench.

Check out the Style File here,
 to pre reserve your favourite pieces email us here.